…insights from entrepreneurs in the food industry in Nigeria

Episode 50 – How to build your Business Strategy with Hillbridge Consulting

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@hillbridgeconsulting

This is one of my favorite interviews, she was in the car in transit yet she was very composed and spoke with a lot of command on the subject. She said a lot of things that directed me on areas I need to work on and areas I should focus on.
Her name is Emmanuella George Uduku she is a co-founder at Hillbridge Consulting. She is exceptionally skilled at helping new businesses develop, and also at nurturing existing ones to optimize enterprise value. Podcast Key Note

Podcast



My name is Emmanuella George Uduku also known as the bridge builder and I work with SMEs and business owners to help them create their business the way they are looking to have it. I have been in this for 4yrs. I have a degree in Management Information

What would be your ‘no go  area’ for a freshman in business?

Honestly I can’t pick a particular area because I think what’s missing often times is with the entrepreneurs themselves – either with the gaps or their skills or knowledge or willingness to stay  the course till whatever they’ve gotten into materializes.

I think  there’s no area that’s a no! no! Because we have such a vibrant economy and there’s a lot that’s going well for those who understand and are willing to give themselves to what it takes to succeed in that particular business.

At what point should a business owner throw the towel in ?

Theoretically one would say before you start, spend time to study the market of that business but I will not put a period to it neither the exact things you should be studying. In my working with business owners, the people who just have this intuitive mindset are better to make decisions even without data or analysis and get it right on and some other time you do everything you could’ve done right and things still don’t pan out for reasons you just can’t place your hands on.

So, I would say know yourself and even if you are too afraid to accept what your capabilities are, know how much you are willing to put into something and at least what you want out of it.

Would you recommend that entrepreneurs hire a consultant while starting or after they’ve started their business?

If you can do both of course that would be better but, if you have to choose, I may probably say after you’ve started because before you start there’s lot panning out in your head, but you get into it and even after you do a business plan, you are going to be hit with some realities that you don’t see coming. So, I think for some businesses to succeed at that point, they may need a consultant.


Key Takeaway Points
  • Don’t quit too soon
  • Don’t let the entrepreneurship journey turn you into a slave
  • Close your knowledge Gap
  • Be patient ,Stay the course it will materialize
  • Never stop listening to customers
  • Don’t be afraid to learn
  • Be ready to switch or pivot
  • What problem are you really solving
  • Give your business what it takes to succeed
  • Do not lie to yourself
  • Study the market, and which angle you approach it
  • Use your intuition don’t just rely on data

Emeka is passionate about the Evolving Business Environment and the challenges bedevilling it. He is ardent and cognizant with the Restaurant Industry having worked in various outfits as a manager and consultant. He is presently working for BusinessFeverNg as the B.D.M and content editor.
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Emeka is passionate about the Evolving Business Environment and the challenges bedevilling it. He is ardent and cognizant with the Restaurant Industry having worked in various outfits as a manager and consultant. He is presently working for BusinessFeverNg as the B.D.M and content editor.
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Emeka is passionate about the Evolving Business Environment and the challenges bedevilling it. He is ardent and cognizant with the Restaurant Industry having worked in various outfits as a manager and consultant. He is presently working for BusinessFeverNg as the B.D.M and content editor.

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